ABOUT MATADOR

Matador Financial Planning, LLC is a registered investment advisory firm operating as a Fee-Only practice that upholds a fiduciary standard in the financial planning process for our clients. The professional qualifications and personal backgrounds of our advisory team provide our firm with a distinct advantage in understanding the unique needs of our clientele. We provide financial guidance and investment management to professional athletes, entertainment/media professionals, business owners, and successful individuals/families.
ERIC A. RUST, CFP®. PRESIDENT
Eric graduated from Loyola University New Orleans with a B.B.A in International Business in 2002. He began building his financial advisory practice with Merrill Lynch in 2005 before founding Matador Financial Planning LLC in 2014. Eric Rust is also a CERTIFIED FINANCIAL PLANNER™ professional and lived around the world as a Navy dependent in many duty stations such as California, Japan, and Spain. He has lived in Jacksonville Florida since 1996 where he and his wife enjoy the precious moments of raising two wonderful daughters.
MARCO COLEMAN, MANAGING PARTNER
Marco began his career as an Investment Advisor in 2012 with Merrill Lynch, not long after a 14yr career in professional sports. In 2014 Marco became a stakeholder in Matador Financial, LLC. Marco attended Georgia Institute of Technology, where he was an all-American and all-ACC Conference performer in football. He has received certifications in business and Entrepreneurship from the Fairleigh Dickinson College of Business and participated in the NFL Player Transition Program conducted through Georgia Institute of Technology. Marco is the vice president of the NFL Alumni Jacksonville Chapter and a member of the NFL Retired Players Association. A native of Dayton, Ohio, Marco currently lives in Jacksonville, Florida with his wife and 3 children.